Attribution Built for Shopify

Shopify analytics tracks on-site behaviour (page views, add-to-carts, and completed orders). NodeNarrative goes further by connecting the dots across every marketing channel. We show you the full journey: which ad was seen, which email was opened, and which search led to the purchase. Shopify tells you what happened on your store; NodeNarrative tells you why it happened.

NodeNarrative uses a knowledge graph (Neo4j) to map customer journeys as a network of relationships, not a flat table. This means we can reveal cross-channel interactions that traditional tools miss, like how email nurture sequences amplify the impact of paid ads. We also offer 7 attribution models simultaneously, while most competitors offer 2–3.

No. Installation is a one-click process from the Shopify App Store. We request read-only access to orders, products, and customer data via Shopify's standard OAuth flow. No code, no API keys, no theme modifications required. Most stores are connected in under 2 minutes.

We access orders (revenue, line items, discounts, refunds), customer records (for journey mapping), and product catalogue data (for product-level attribution). All access is read-only. We never modify your store, post on your behalf, or access sensitive payment information.

Platform-reported metrics routinely overcount conversions by 20–60% because each network claims full credit for shared conversions. NodeNarrative deduplicates touchpoints across all channels and distributes credit using mathematically rigorous models (Shapley values, Markov chains). The result: attribution that reconciles against your actual Shopify revenue.

Yes. NodeNarrative works with all Shopify plans: Basic, Shopify, Advanced, and Plus. The integration uses Shopify's standard APIs and app installation flow, which are consistent across all plan tiers. Higher-volume Plus stores benefit from our real-time webhook processing and horizontal scaling.

Privacy is built into the graph architecture, not bolted on as a compliance layer. Every customer identifier in the knowledge graph carries its own consent status, so email consent is tracked separately from cookie consent. When a customer exercises their right to be forgotten, erasure cascades through every connected touchpoint automatically. All data is first-party from your own Shopify store, encrypted in transit (TLS 1.3) and at rest (AES-256). We also offer a fully cookieless tracking mode that works without fingerprinting, automatic PII detection via Microsoft Presidio, and a full data processing agreement.

No. NodeNarrative includes a full consent management platform with the pixel. It handles script blocking (third-party scripts only fire after consent), Google Consent Mode v2, geo-targeted banners (GDPR opt-in for EU visitors, CCPA opt-out for US visitors), a preference centre, and consent audit trail. Most Shopify merchants pay A$60 to A$500+ per year for standalone tools like Cookiebot or CookieYes. With NodeNarrative, consent management is bundled on every plan at no extra cost, and consent decisions flow directly into the attribution model with no middleware gaps.

Plans start at A$249/month for stores processing up to 500,000 events per month. Most Shopify stores on the Starter or Growth plan (A$499/month) are well within their event allocation. We offer a 14-day free trial with no credit card required. Connect your store and see attribution before you commit.